Property Brochure
Short definition
A real estate exposé is a structured presentation of all relevant information about a property. It is used for marketing purposes and is intended to give interested parties a comprehensive overview.
What belongs in a property exposé?
A complete exposé contains information on location, features, floor plan, energy efficiency values, and price. High-quality images and a clear structure are crucial.
Why is a good exposé crucial?
A good exposé reduces follow-up questions and ensures qualified inquiries.
Practical Context
The exposé is often the first point of contact with interested parties and determines the quality of the inquiries. Unclear or incomplete information leads to follow-up questions and unsuitable applications.
Example
Missing details about utility costs or features lead to interested parties developing incorrect expectations.
Further Links
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More terms
Full glossary
Additional costs
Ancillary costs (Nebenkosten) are ongoing operating expenses incurred by the landlord from running a property, which can be passed on to the tenant in addition to the base rent, provided this is agreed upon in the lease agreement.
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Index-linked rent
An index-linked rent is a rental agreement in which the rent is linked to the development of the consumer price index. If the index rises, the rent can be adjusted accordingly.
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Lead Management
Lead management refers to the structured recording, administration, and selection of prospective tenants in the leasing process. The goal is to process inquiries efficiently and select suitable tenants.
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